Our Brand originated from the beautiful surroundings of Key West. We’ve played, lived and fished in the area on and off for the past decade… and have been impressed with the good nature of the people, the thriving art and creative communities, the water… and all that comes with the gorgeous, endless playground and the vibrant colors… particularly as the sun sets in the west.
Sooo… who are we… a group of people that give a damn, are passionate, demand quality in all aspects of our business, are engaged in life… and in some small way want to motivate you to look at how you live your life and to feel good in our brand.
We hope that you can get here, enjoy some Key West sunshine and the warmth of this gorgeous island.
If not, we’re bringing our store to you. Although getting that hand-crafted, refreshing rum drink from the Madda Fella Rumbar shipped to you may be challenging.
Scroll through the store pics and find items that interest you. A few clicks later and “lickety-split” UPS will have it heading your way.
